MSI Racing Products is owned by my family and is ultimately the catalyst for my career in both graphic design and web development. In the early 2000s, my father asked me to put together a rudimentary logo for the family business and asked me to sit with a web developer he had hired to build the company's first website. His goal was to have me learn how to manage that new site. That original website is long gone, but I still manage their latest iteration.

In 2017, I refreshed the company's brand with a fresh and modern logo that echoes that design I put together as a kid in 2002. I've applied that new brand to packaging and various print and advertising materials.